8MCC/AM DIGITAL MARKETING AGENCIES COMPANIES WEB DEVELOPMENT SEO SMO INTERNET LISTING RATEING BANGALORE
8M Consultant Contractor / AllToDoAbout Marketing STRATEGIST TO PROMOTORS
http://alltodoabout-marketing-8mam.business.site
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GET TO KNOW US
We Deliver Growth
Since 2016, we have been helping our clients grow through our unparalleled services. We work shoulder to shoulder with our clients so that we can build creative and strategic solutions to their challenges.
8mcc/am offers a comprehensive approach with the speed and agility you need to propel your business forward. Our research-based strategy means we kick-off our work with you by immersing ourselves in your industry, your vision and your culture. We take care of your creative needs so that you can focus on running your business; we work together in order to help you grow.
KPIS AND MORE
Results You’ll Love
During an engagement we will take your analytics to the next level by setting goals and conversion funnels based on Key Performance Indicators (KPI) that are established from the beginning. We track website Actions and Events to provide on-page detailed engagement data.
Part of our toolkit is Heat Mapping Tracking for your website. We can view isolated user activity on your website within minutes of a visit. Our system allows you the ability to watch video of a user scrolling, clicking, or mousing-over information on the website, helping us see where there might be issues or pitfalls very rapidly.
For campaigns we use a third-party tracking system to track user data, source data, and double-check conversion attribution against analytics. Since first-click conversions are rare we need in-depth analysis on attribution, and cross-referencing is key.
MARKETING AUTOMATION
We Do It Right
We provide a convenient Reporting Dashboard where all of your marketing data is available for review, so there is complete transparency to the marketing programs and their data.
If you want a clearer view of what is happening with your marketing, then you should speak to us.MARKETING AUTOMATION:We can help you make the most of your investment in marketing automation systems like HubSpot - Pardot - Marketo.Marketo. If HubSpot is the chosen product for companies with basic marketing requirements, then Marketo is the chosen product for companies with more complex marketing requirements. These complex requirements typically come from more sophisticated marketing teams.SMASH THE FUNNEL - THE SECRETS TO MASSIVE REVENUE GROWTH
HUBSPOT, MARKETO, PARDOT OR ELOQUA? MARKETING AUTOMATION MASH-UP
MARKETING AUTOMATION
Results, Delivered
Here’s How To Pick The Right Marketing Automation For Your CompanyYou’ve heard enough. You’re ready to add marketing automation technology to your company’s sales and marketing efforts. You’ve had a CRM for years, it’s been valuable and now you’re ready to add the marketing piece of the puzzle. But how do you decide which marketing automation software to purchase? There are a lot of choices, and it’s not apparent which one is the best for you.
First, a lot of websites evaluate software, and most of them have a section on marketing - and sales -related software. Capterra is one of those sites, and it features a robust marketing software section. Other sites you might find helpful include G2 Crowd and Clutch. Some people are comfortable starting their research on sites like this, where you get what appear to be independent yet high -level evaluations and comparisons of the many different marketing software tools available.
MARKETING AUTOMATION
We’ll Take Care of That
But we think if you’re planning on buying, using and integrating tools like this into your marketing and sales operations, then a practical review of these tools also makes sense. Since you can’t buy them all, install them all and compare them all, the next best thing is to work with someone who has installed, configured and worked with all four of the major marketing automation options.
Here’s how our Technology Practice helps clients evaluate the top four marketing automation software platforms.
As there is a saying - “there’s a lid for every pot,” which means when we help clients make this decision, it has a lot more to do with you, your company, your goals and your current situation when it comes to marketing and sales. It has a lot less to do with the features and benefits of the products we’re reviewing. You’ll see that in all four of these reviews, there are good reasons why, in certain situations, each of these would be excellent solutions.
MARKETING AUTOMATION
Results You’ll Love
This software, now part of the Oracle Marketing Cloud product, is missing some of the basic marketing automation features that make it a little less robust than both Marketo and HubSpot. However, the power here comes in its relationship to Oracle. Again, like Pardot and SalesforceDotCom, if you’re an Oracle shop, then using this might just make sense for your tech strategy.
When you look at feature sets, this is missing some pretty big pieces. Like Pardot, it has no blogging platform, but Eloqua is also missing email marketing campaign management, search engine optimization tools and social media marketing management capabilities.
Over the past few months, we’ve seen some clients moving off of Eloqua and onto HubSpot or Marketo. Their comments seem to focus on a complex user experience, advanced features that they didn’t need and a higher - than - necessary price point.
MARKETING AUTOMATION
We Do It Right
Others
Many other players are in this space, including companies like Act - On, Infusionsoft, SharpSpring and Hatchbuck, to name a few. Most of these have not been around for as long as the big four, or they offer only part of the suite of features provided by HubSpot and the other three top products. The advantage of using these other products listed here is their price point. Almost all of them are cheaper options when compared to the big four.
You have many options when it comes to marketing automation, and one size does not fit all. Our Technology Practice works closely with clients to understand their needs and then recommend the right marketing automation or CRM system to match those needs. Depending on your situation, it could be any of the tools discussed here. Even the products above in the others section might make sense in some specific situations.
MARKETING AUTOMATION
Get Things Done
What’s not up for discussion is whether you need a marketing automation platform or not. You do. It’s impossible to launch a multi-channel marketing campaign unless you have tools to provide automation, analytics and the ability to quickly adjust programs on the fly without any help from IT. Regardless of which platform is right for you, find the one that is right, deploy it and start using it as soon as possible. You’ll see lift and insights that you never saw before, and from there you’ll see more leads, more sales opportunities and more new customers too.
MARKETING AUTOMATION
Let Us Handle Everything
Start Today Tip – When it comes to selecting the right marketing automation tool, don’t expect it to work miracles. If your marketing is bad, no software is going to make it better. Start your selection process by making a list of requirements and then prioritize those requirements. For example, if email marketing management is at the top of your list, Eloqua might not be one of your finalists. Evaluate each of the products on your short list based on your requirements. When it comes to the demo, don’t just follow the standard demo script from the software providers. Instead, give them a list of features and functions you want to see and make them use your script, not theirs. This will also help you compare apples to apples and feature to feature across products.
AllToDoAbout – Innovating Marketing And Sales To Match Today’s Buyer Behavior!
MARKETING AUTOMATION
Results, Delivered
TOPICS: Marketing Automation Software, Marketing Automation HOW TO CRACK THE CODE TO INBOUND MARKETING In the world of B2B, Marketing Automation isn’t a “nice - to - have” – it’s a “must - have.” Simply put, without it your prospects are being lost before you even get started.
Of course, having a Marketing Automation system isn’t enough; you need an expert team who can work with it and use it to its full potential.
MARKETING AUTOMATION
We’ll Take Care of That
HubSpot. We’ve always felt the companies that are right for HubSpot and inbound marketing are more psychographically oriented than demographically oriented. All this means is We’r not going to tell you that smaller companies are right for HubSpot and bigger companies might be right for Marketo. What we do think is that if your company wants to be self-sufficient with its marketing operations, HubSpot is perfect for you.
Let me try to describe this a little better. If you don’t want to use an HTML programmer to make changes to your website, if you’re a marketing manager and you want to be highly hands-on with your marketing execution, if you’ve never had a marketing automation tool before and you’re doing some of this marketing work for the first time, then HubSpot is perfect for you.
MARKETING AUTOMATION
Results You’ll Love
If your marketing execution is straight forward and not incredibly complicated, if you have a limited budget for support staff, if you have a lot of time to devote to running, learning and optimizing HubSpot and your marketing program, then HubSpot is perfect for you.
HubSpot is a highly rated, highly reviewed tool that has a tremendous following for all of the right reasons. The software is easy to use right out of the box. It’s easy to configure almost any part of your program, including email marketing, website pages, landing page optimization, search engine optimization, blogging and publishing content on your site. HubSpot makes all of this easy for you.
The tool comes ready to go with almost any feature that any basic marketing team or individual could need or want. With over 35,000 customers and a rabid fan following, this has to be on almost anyone’s list of tools to consider if you meet the criteria discussed above.
MARKETING AUTOMATION
We Do It Right
Marketo. If HubSpot is the chosen product for companies with basic marketing requirements, then Marketo is the chosen product for companies with more complex marketing requirements. These complex requirements typically come from more sophisticated marketing teams.
We’ve seen Marketo do well in fast -growing, high - tech, marketing - and sales - driven companies that want full control and the ability to configure every single aspect of their marketing with their tech stack. They typically have bigger budgets, bigger marketing teams and generally more complex marketing requirements.
Speaking of tech stack, Marketo is almost always connected with a variety of other technologies to create the best - of - breed tech stack, whereas HubSpot is almost always the one and only software tool being deployed. Again, more sophisticated companies need more tech, and Marketo gives you the opportunity to build a robust tech stack for marketing, marketing ops and sales.
CONNECT WITH US
Get in touch to learn more about how we can drive your brand forward. As a full-service Marketing Agency, we know how to help you and your business grow and flourish. All you’ve got to do is call!
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